{"id":10591,"date":"2025-02-18T11:44:53","date_gmt":"2025-02-18T10:44:53","guid":{"rendered":"https:\/\/ydeplus.dk\/cases\/mortensen-gruppen"},"modified":"2026-04-15T11:17:23","modified_gmt":"2026-04-15T09:17:23","slug":"mortensen-gruppen","status":"publish","type":"case","link":"https:\/\/ydeplus.dk\/en\/cases\/mortensen-gruppen","title":{"rendered":"Mortensen Gruppen"},"content":{"rendered":"    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1467\" height=\"1650\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02-1467x1650.jpg\" alt=\"\" class=\"wp-image-9898\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02-1467x1650.jpg 1467w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02-800x900.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02-768x864.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02-1365x1536.jpg 1365w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02-1820x2048.jpg 1820w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_02.jpg 1920w\" sizes=\"auto, (max-width: 1467px) 100vw, 1467px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"theme8blocks theme8blocks-videosplash  has-bg-video\" id=\"block_3adb2b287cb9e7a876d80b749de62d1b\">\n    \n            <div class=\"background\">\n                            <video playsinline loop muted preload=\"none\"                     id=\"video-block_3adb2b287cb9e7a876d80b749de62d1b\">\n                    <source src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/02\/logo_ani-mortensen1.mp4\" type=\"video\/mp4\">\n                <\/video>\n                    <\/div>\n    \n<\/div><\/div>\n<\/div>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n<div class=\"theme8blocks theme8blocks-videosplash  has-bg-video\" id=\"block_fc013d9a36d3d0e58122587aeabfe660\">\n    \n            <div class=\"background\">\n                            <video playsinline loop muted preload=\"none\"                     id=\"video-block_fc013d9a36d3d0e58122587aeabfe660\">\n                    <source src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/mortensen-hjemmeside-scroll_1-brake.mp4\" type=\"video\/mp4\">\n                <\/video>\n                    <\/div>\n    \n<\/div>\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1650\" height=\"191\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_15-1650x191.jpg\" alt=\"\" class=\"wp-image-9922\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_15-1650x191.jpg 1650w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_15-800x93.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_15-768x89.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_15-1536x178.jpg 1536w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_15-2048x237.jpg 2048w\" sizes=\"auto, (max-width: 1650px) 100vw, 1650px\" \/><\/figure>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n\n<p class=\"wp-block-paragraph\">The new website is both clear and easily recognizable, thanks to the Mortensen cut and the dynamic stripes, which enhance the identity with visual clarity and energy.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1650\" height=\"928\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_04-1650x928.jpg\" alt=\"\" class=\"wp-image-9900\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_04-1650x928.jpg 1650w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_04-800x450.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_04-768x432.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_04-1536x864.jpg 1536w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_04-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1650px) 100vw, 1650px\" \/><\/figure>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n<div class=\"theme8blocks theme8blocks-gallery height-content cp-lightest  cw-auto layout-slider  has-image-titles alignfull\" id=\"block_0ff5e0ee58606ee8e0d831b4f3c32477\">\n    <div class=\"grid-container data\"\n                    data-cols-small=\"1\"\n            data-cols-medium=\"2\"\n            data-cols-large=\"3\"\n            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srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_08-800x622.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_08-768x597.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_08.jpg 900w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>                                                                            <\/div>                                <\/div>\n                                                            <div class=\"swiper-slide\">\n                                    <div class=\"image\">                                        <img loading=\"lazy\" decoding=\"async\" width=\"704\" height=\"900\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_09-704x900.jpg\" class=\"attachment-medium size-medium\" alt=\"\" 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srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_06-800x622.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_06-768x597.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_06.jpg 900w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>                                                                            <\/div>                                <\/div>\n                                                            <div class=\"swiper-slide\">\n                                    <div class=\"image\">                                        <img loading=\"lazy\" decoding=\"async\" width=\"623\" height=\"900\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_07-623x900.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_07-623x900.jpg 623w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_07-768x1109.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_07.jpg 900w\" sizes=\"auto, (max-width: 623px) 100vw, 623px\" \/>                                                                            <\/div>                                <\/div>\n                                                            <div class=\"swiper-slide\">\n                                    <div class=\"image\">                                        <img loading=\"lazy\" decoding=\"async\" width=\"675\" height=\"900\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_05-675x900.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_05-675x900.jpg 675w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_05-768x1024.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_05.jpg 900w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/>                                                                            <\/div>                                <\/div>\n                                                    <\/div>\n                                                                    \n                <\/div>\n                    <\/div>\n\n    <\/div>\n<\/div>\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1467\" height=\"1650\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17-1467x1650.jpg\" alt=\"\" class=\"wp-image-9926\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17-1467x1650.jpg 1467w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17-800x900.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17-768x864.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17-1365x1536.jpg 1365w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17-1820x2048.jpg 1820w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_17.jpg 1920w\" sizes=\"auto, (max-width: 1467px) 100vw, 1467px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1467\" height=\"1650\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18-1467x1650.jpg\" alt=\"\" class=\"wp-image-9928\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18-1467x1650.jpg 1467w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18-800x900.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18-768x864.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18-1365x1536.jpg 1365w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18-1820x2048.jpg 1820w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_18.jpg 1920w\" sizes=\"auto, (max-width: 1467px) 100vw, 1467px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1650\" height=\"928\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_19-1650x928.jpg\" alt=\"\" class=\"wp-image-9930\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_19-1650x928.jpg 1650w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_19-800x450.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_19-768x432.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_19-1536x864.jpg 1536w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2025\/01\/Mortensen-Gruppen-update-identity-case_19-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1650px) 100vw, 1650px\" \/><\/figure>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer  \" id=\"block_5dd50e6e99912df7a3f7d0a9ec172eff\"><\/div>\n    \n\n\n<p class=\"wp-block-paragraph\">We also developed an annual report that reflects Mortensen Group&#8217;s updated identity. 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