{"id":5292,"date":"2022-03-15T09:47:06","date_gmt":"2022-03-15T08:47:06","guid":{"rendered":"https:\/\/ydeplus.dk\/cases\/kids-x-astralis"},"modified":"2026-04-15T11:09:24","modified_gmt":"2026-04-15T09:09:24","slug":"hummel-kids-x-astralis","status":"publish","type":"case","link":"https:\/\/ydeplus.dk\/en\/cases\/hummel-kids-x-astralis","title":{"rendered":"Hummel"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1650\" height=\"928\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/07_Hummel-Astralis_case-photo-1920x2160px-1650x928.jpg\" alt=\"\" class=\"wp-image-2849\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/07_Hummel-Astralis_case-photo-1920x2160px-1650x928.jpg 1650w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/07_Hummel-Astralis_case-photo-1920x2160px-800x450.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/07_Hummel-Astralis_case-photo-1920x2160px-768x432.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/07_Hummel-Astralis_case-photo-1920x2160px-1536x864.jpg 1536w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/07_Hummel-Astralis_case-photo-1920x2160px-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1650px) 100vw, 1650px\" \/><\/figure>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer small \" id=\"block_6230d90407b31\"><\/div>\n    \n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"theme8blocks theme8blocks-videosplash  has-bg-video\" id=\"block_6230d89607b2f\">\n    \n            <div class=\"background\">\n                            <video playsinline loop muted preload=\"none\"                     id=\"video-block_6230d89607b2f\">\n                    <source src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/02_Hummel-Astralis_case-animation-1920x2160px.mp4\" type=\"video\/mp4\">\n                <\/video>\n                    <\/div>\n    \n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1467\" height=\"1650\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px-1467x1650.jpg\" alt=\"\" class=\"wp-image-2841\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px-1467x1650.jpg 1467w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px-800x900.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px-768x864.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px-1365x1536.jpg 1365w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px-1820x2048.jpg 1820w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/03_Hummel-Astralis_case-photo-1920x2160px.jpg 1920w\" sizes=\"auto, (max-width: 1467px) 100vw, 1467px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer small \" id=\"block_6230d8c407b30\"><\/div>\n    \n\n\n<p class=\"wp-block-paragraph\">Careful clipping of the images allowed the same Astralis hologram logo to be used in the background \u2013 illuminated by laser beams \u2013 to create a direct connection between the Astralis stars and hummel Kids&#8217; new collection.\u00a0\u00a0<\/p>\n\n\n    <div class=\"theme8blocks theme8blocks-spacer small \" id=\"block_62877bdb6147d\"><\/div>\n    \n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1467\" height=\"1650\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px-1467x1650.jpg\" alt=\"\" class=\"wp-image-2843\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px-1467x1650.jpg 1467w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px-800x900.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px-768x864.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px-1365x1536.jpg 1365w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px-1820x2048.jpg 1820w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/04_Hummel-Astralis_case-photo-1920x2160px.jpg 1920w\" sizes=\"auto, (max-width: 1467px) 100vw, 1467px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1467\" height=\"1650\" src=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px-1467x1650.jpg\" alt=\"\" class=\"wp-image-2845\" srcset=\"https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px-1467x1650.jpg 1467w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px-800x900.jpg 800w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px-768x864.jpg 768w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px-1365x1536.jpg 1365w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px-1820x2048.jpg 1820w, https:\/\/ydeplus.dk\/wp-content\/uploads\/2022\/03\/05_Hummel-Astralis_case-top-photo_3840x2160px.jpg 1920w\" sizes=\"auto, (max-width: 1467px) 100vw, 1467px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Retail and SoMe campaign<\/p>\n","protected":false},"author":3,"featured_media":2840,"template":"","case-category":[133,128],"case-tag":[84,77,86,94,96,93],"case-customer":[],"class_list":["post-5292","case","type-case","status-publish","has-post-thumbnail","hentry","case-category-concepts-campaigns","case-category-koncepter-kampagner"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Campaign material for hummel kids - YdePlus<\/title>\n<meta name=\"description\" content=\"In 2020, hummel Kids launched a new collection in a collab with the world-renowned CS:GO top team Astralis . 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